What do Joseph Campbells’ The Hero with a Thousand Faces and George Lucas’ Star Wars have in common? Star Wars In 1949 Joseph Campbell (1904-1987) made a big splash in the field of mythology with his book The Hero With a Thousand Faces. This book built on the pioneering work of German anthropologist Adolph Bastian (1826-1905), who first proposed the idea that myths from all over the world seem to be built from the same “elementary ideas.” Swiss psychiatrist Carl Jung (1875-1961) named these elementary ideas “archetypes,” which he believed to be the building blocks not only of the unconscious mind, but of a collective unconscious. In other words, Jung believed that everyone in the world is born with the same basic subconscious model of what a “hero” is, or a “mentor” or a “quest,” and that’s why people who don’t even speak the same language can enjoy the same stories. Read more …