Industrial Light & Magic has a long history of enabling filmmakers to achieve their creative vision. Simply put, our passion is for film and the craft of filmmaking and to those ends, creative problem solving. Directors often inspire us to develop new tools and technology that in turn allow them to explore, communicate, and execute ideas in a collaborative and flexible manner. Leveraging our decades-long experience in production and effects, we are bringing the best of this technology together to create a single integrated virtual production platform we call, StageCraft – An end-to-end virtual production solution.
StageCraft represents a new paradigm of filmmaking that combines traditional filmmaking tools with cutting-edge technology to allow filmmakers to achieve their vision with speed and flexibility previously unimaginable.
StageCraft offers filmmakers the ability to:
- DESIGN: DESIGN SHOTS IN AN IMMERSIVE VR ENVIRONMENT. IDENTIFY WHICH SET PIECES ARE BEST BUILT PRACTICALLY, AND QUICKLY ASSEMBLE STORYBOARDS TO EXPLORE CREATIVE OPTIONS. THE STAGECRAFT DESIGN TOOLS SUPPORT EASY IMPORT OF SCANNED LOCATIONS, FULLY DIGITAL SET PIECES, AND ASSETS TO INCLUDE IN THE DESIGN.